NOCULAR LAB
See Clearly in Complexity
Business strategy today tends to come served on a platter that takes way too long to arrive and is more fluff than fuel. That's where Nocular Lab comes in, helping you see through market uncertainty with quick, tailored precision, technical know-how, and a future-proof perspective that drives scalable, tangible impact.
ABOUT NOCULAR LAB
Nocular Lab is led by Makena Christine, an end-to-end innovation strategist with nearly 5 years of experience at frog design (formerly Fahrenheit212, part of Capgemini). 'End-to-end' means she doesn't just derive actionable insights from data, she ideates unique proprietary use cases and strategies for your business, then defines the technical architecture, operating model, and business case needed to bring them to life.
With a background spanning Fortune 500 companies and startups across software, media, automotive, CPG/retail, life science, and insurance industries, she brings precision to strategic thinking that drives measurable results. Her approach centers on tech-enabled innovation grounded in careful, at-scale consideration, always tailored to each brand and business challenge―never technology for technology's sake.
Originally from Pacific Palisades, California, Makena holds a B.S. in Business from NYU Stern School of Business with a double concentration in Data Science and Marketing. Her technical expertise spans AI, IoT, AR, and VR, with a proven track record of translating complex research and data into compelling C-suite presentations with clearly defined use cases, products, and/or services. Previous work has unlocked hundreds of millions in projected revenue for major enterprises and won industry recognition for innovation excellence.
OUR SERVICES
Strategic solutions spanning actionable insights, use case definition, reporting, innovation portfolios, design, and startup scans.
ACTIONABLE INSIGHTS
Untapped data troves distilled into compact, rich insights.
Synthesizing your data to uncover hidden patterns and actionable recommendations that unlock new business and consumer value.
AI STRATEGY DEFINITION
Beyond the buzz: A strategic AI toolbox for your business.
Helping you move beyond basic AI usage to define a menu of scalable use cases that create immediate value for your team and customers.
FUTURE-PROOFING REPORT
A custom guide to what's next in an ever-changing world.
Deciphering critical shifts in your industry from emerging consumer behaviors to new technologies and competitive threats.
INNOVATION OPPORTUNITY AREA ASSESSMENT
A structured roadmap to market-leading concepts.
Generating and prioritizing viable, desirable and feasible products and services into a portfolio with a clear path towards MVP.
ASSET OPTIMIZATION (WEBSITE, APP, PITCH DECK)
An enhanced version of your business assets.
Developing compelling, visually stunning materials that hook investors, team members, and clients with your unique selling proposition.
CURATED STARTUP SCAN WITH INTRODUCTION
Accelerate your innovation experimentation and competitive edge.
Systematically vetting the tech startup landscape to identify the most synergistic strategic partner(s) and connecting you directly to them.
WHY NOCULAR LAB?
Precision-driven strategy that cuts through uncertainty.
ACTIONABLE, NOT JUST INSIGHTFUL
Rather than stop at key takeaways, Nocular delivers insights packed with scoped recommendations to unlock measurable business and consumer value.
FUTURE-PROOF STRATEGIES
Leveraging our emerging technology lens, Nocular addresses what your business needs today and what it will need tomorrow, keeping you ahead of market shifts and technological evolution.
INTENTIONAL TECH-OPTIMIST
Approaching A.I. optimistically but with guardrails. Our strategies harness technology thoughtfully as a tool to amplify what makes your business uniquely human.
LET'S WORK TOGETHER
Ready to transform your data into strategy and your vision into reality? Let's discuss how Nocular Lab can help unlock insights, implement emerging technologies, and drive innovation for your organization.
Get in Touch